BoG and SEC Clamp Down on Public Marketing of Virtual Assets in Ghana

Accra, Ghana — The Bank of Ghana (BoG) and the Securities and Exchange Commission (SEC) have expressed growing concern over the surge in public advertising of virtual assets and stablecoins across the country. The authorities specifically cited the proliferation of large billboards in Accra and other regions by certain Virtual Asset Service Providers (VASPs).

In an official notice, the BoG emphasized that all VASPs—including those operating within the BoG and SEC sandbox—must refrain from mass marketing or public promotional campaigns unless they receive explicit approval from the regulators.

Under the Virtual Asset Service Providers Act, 2025 (Act 1154), advocacy for virtual assets is a regulated activity requiring proper registration with both BoG and SEC. Detailed rules on advocacy and advertising are expected to be issued in the near future.

The Act also outlines transitional arrangements allowing existing VASPs to apply for licensing or registration once the regulatory framework is fully operational.

The Central Bank concluded its statement with a strict warning: VASPs who have mounted billboards or other forms of public advertisement are instructed to remove them within 48 hours. Non-compliance will attract severe sanctions.

This move underscores Ghana’s cautious approach to the growing virtual asset ecosystem, balancing innovation with investor protection.

Source: Accra Street Journal 

Last Updated on February 21, 2026 by Samuel Kwame Boadu

Samuel Kwame Boadu

Samuel Kwame Boadu is a Ghanaian media entrepreneur and storyteller with a passion for amplifying urban voices and uncovering everyday truths. He is the Editor-in-Chief and Founder of Accra Street Journal, a dynamic digital platform dedicated to capturing the pulse of Ghana’s capital—its people, culture, challenges, business, sports and innovations.

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